Dominanta Experience helps you grow by creating value your customers are happy to pay for, again and again.
Dominanta Experience helps you grow by creating value your customers are happy to pay for, again and again.
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We turn Customer Experience (CX) from isolated touchpoints into a connected business system that drives revenue, loyalty, and efficiency. Our work helps you truly understand your customers, focus on what they value most, and deliver it with clarity and precision at every stage of their journey.
How We Create Impact
How We Create Impact
CX Audit & Strategy
CX Audit & Strategy
We uncover where value is leaking and design a CX system that links experience metrics directly to business results.
Customer Journey Mapping
Customer Journey Mapping
We map the real customer journey to reveal friction, intent, and the revenue that hides behind a smoother experience.
Culture & Mindset Change
Culture & Mindset Change
We help your teams think and act like customers, building habits and ownership that make great experiences consistent and scalable.
CX done right boosts loyalty, lowers costs, and turns empathy into measurable business results.
CX done right boosts loyalty, lowers costs, and turns empathy into measurable business results.
When companies align around what truly matters to their customers, they stop wasting effort on what doesn’t and start growing through what does.
Led From Azerbaijan. Designed For The World.
Led From Azerbaijan. Designed For The World.
Dominanta Experience is led by Aykhan Baylarov, a Customer Experience and Service Transformation leader with experience across telecom, finance, logistics, and the public sector in Azerbaijan.
Aykhan has led national CX transformations, built commercial and product intelligence units, and redefined how millions of customers interact with essential digital services. His work shows that being customer-obsessed isn’t soft - it’s strategic.
From strategy to execution, we combine empathy with business logic to help leaders in Azerbaijan and beyond turn CX into their strongest engine for growth.
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